Cool Tools for Bloggers, Marketers and Businesses

We are all looking out for tools that help us save time, create content or save us money. So, I’ve started making a list of the best tools I’ve used.

If you’ve used any cool tools that you think would help other bloggers, marketers or businesses, drop me a tweet @almilner05 and I will include it, along with your name and twitter handle/link to your blog.

Coolors – Colour picker

FREE

I found Coolors as I was searching for some colours that went with my brand colours (orange and grey). I wanted a couple of colours that would work well with it and compliment it. Coolors lets you enter colours that you are using and then allows you to refresh the other colours so you can see how they look together.

Socicon – Social media logos

FREE

This tool might be a tiny bit niche, but also quite handy. If you ever need logos, maybe social media logos or a specific brand, you might try and Google them, but struggle to get them in the right format or colour. Socicon lets you choose the colour that they come in.

I’ve found this especially useful for social media icons, as I can put them in my own brand colours across print and websites.

Rebrandly – Link shortener and tracking

Buy a domain then starting from FREE

I’ve never really liked Bitly. Probably because when I was in school, Bitly links were used to hide Rick Astley’s ‘Never Gonna Give You Up’ in school emails. Rebrandly lets you create your own personalised shortened links and track clicks.

It’s free to use, you just need to buy your personalised shortened URL (mine is almil.xyz). Useful if you’re doing affiliate links or want to put a link on a document and track how many people visit the link.

Mobile/Responsive Tester – Chrome plugin

FREE

I have to give credit for this one to Paul Whiting (@IAmPaulWhiting) for this one. A Chrome plugin that lets you view any website in a variety of screen sizes. Whether you’re creating a website from scratch or just checking how your images and headers on a blog look, this is a very handy tool.

Canva – Online design tool

FREE – with a paid option

This tool is amazing for those on a budget. If you want to create amazing blog banners, media kits, social media ads or YouTube thumbnails, you should probably use Canva. With preset sizes for most social media platforms, it’s so easy to import your images, choose a font and then export it for free.

You can also use some of their stock images (some are free and others are paid for) or use Canva for Work, their paid for option, that lets you resize images, create folders or for bigger organisations, create teams where you can share designs.

CoSchedule Headline Analyser

FREE

Once you’ve created an awesome image for your blog in Canva, the next thing that will attract people’s attention is the headline. Getting that title right can make all the difference when it comes to catching attention. Enter your headline into CoSchedule’s analyser and it will give it a score out of 100 and tell you how you can improve it.

Playbuzz – Quiz and poll creator

FREE – with paid options

Want to run polls or do quizzes? Make your blog a little bit more interactive using Playbuzz. Create your own quiz or embed one of the 1,000s of free quizzes into your blog post. Having your readers engage with your audience will have them coming back time and time again.

Playbuzz is free, with the option to pay more to remove branding and other premium features, but I’ve found the free version to be just fine.

This is just the start…

I’ve only just gotten started with this list. There are plenty more that I’ll be adding as I find and use them. Some will be obvious (like Canva and Buffer), whilst others will be more niche. If you find this list useful, please share it. If you have tools that you think might be useful, please share them with me on Twitter @almilner05.

One important thing that I will add is this. Sometimes you will have to pay for tools to get better results. There, I said it. A lot of these tools are free or have free options. But there is only so much Canva can do before you need to buy Photoshop. If a tool is offering you value, and especially if it’s making you money, don’t be afraid to spend a little to use more advanced features.

*Note: In the future, I may sign up to affiliate programmes for some of these tools. I will never put an affiliate link for a tool I’ve not personally used and found useful. I’ll make sure you know it’s an affiliate by using the text Aff after the link.

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Alan Milner at House of Lords ICW